All small businesses know the importance of spreading the word about their products and services, and becoming a reputable fixture in their community. In the past, the most reliable way for businesses to reach out to local audiences was through the Yellow Pages.
It seemed so simple: you paid for the ad, the larger the better; people would flip the pages in search of your service; you’d be hired; and each year you’d place a new ad, ready to do it all again.
But times have changed — and so must your business.
Many studies have confirmed that over 80% of people will search online for local businesses, leaving the Yellow Pages to gather dust. The fact is, the ol’ directory struggles to remain relevant in an increasingly digital world. These types of paper advertisements (we’re talking about you too, newspaper ads) are being overshadowed by people’s preference for immediate relevant current online results.
And that means that if you don’t have a working website and online presence, your potential customers will find someone else first.
Connected Tradies can provide Tradies with a website that not only looks great, but is also ready to work hard for your business. All of our packages come with websites that provide:
There are many reasons why Connected Tradies will do more for your business than a Yellow Pages advertisement.
Digital marketing is the way of the future. Make sure you spend your business’s hard-earned dollars on advertising that works, by getting a fully-managed and professional online presence with Connected Tradies.